Daimler Exec Says Electric Cars Only Half As Profitable As Conventional Cars … At First
Original story at CleanTechnica• 4 mentions • 1 week ago
CleanTechnica 1 week ago
September 13th, 2017 by James AyreThe Vice President of Finance and Controlling at Mercedes-Benz Cars, Frank Lindenberg, was recently quoted at one of Daimler’s investor meetings as saying that electric vehicles may be only half as profitable as diesel or petrol/gas-powered cars at first. Lindenberg noted that if the all-electric Mercedes-Benz EQ model ends up being popular, company profits could drop — well, initially. “In the beginning of the cycle we believe that we will have to face a significantly lower margin. For some vehicles half of the margin of the vehicles they replace,” he stated. As such, the exec ...